Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Selling Your Value Proposition: How To Transform Your Business Into A Selling OrganizationISBN13:9780749479916ISBN10:0749479914Author:Barnes, Cindy (Author), Blake, Helen (Author), Howard, Tamara (Author)Description:A Value Proposition Is Created From The Combination Of A Company's Products And Services, And The Value Gained By The Customer It Is Used To Drive Better Business, And Is Essential To Success For Any Business - Without It, Companies Are At Risk Of Losing Customers And Being Drowned Out In Crowded Marketplaces Selling Your Value Proposition Is A Practical, User-Friendly Guide To Establishing A Streamlined Customer-Centric Selling Process To Communicate And Express Value Propositions, Enabling Companies To Convey Their Value-Creating Stories To Customers Consistently Featuring Case Studies And Interviews With Renowned Business Leaders And Influencers, Selling Your Value Proposition Demonstrates How Value Propositions Adeptly Position A Business Across A Range Of Industries The Techniques And Skills Shared Have All Been Honed Through The Authors' Experience With More Than 600 Companies Around The World, And Clear, Step-By-Step Guidelines Will Empower All Readers To Effectively Focus Their Value Propositions For Competitive Success Binding:Paperback, PaperbackPublisher:Kogan PagePublication Date:2017-05-28Weight:0.73 lbsDimensions:0.49'' H x 9.21'' L x 6.14'' WNumber of Pages:232Language:English
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Location: USA
End Time: 2024-12-03T18:33:34.000Z
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Book Title: Selling Your Value Proposition: How To Transform Your Busine...
Item Length: 9.2in
Item Height: 0.5in
Item Width: 6.1in
Author: Tamara Howard, Helen Blake, Cindy Barnes
Publication Name: Selling Your Value Proposition : How to Transform Your Business Into a Selling Organization
Format: Trade Paperback
Language: English
Publisher: Kogan Page, The Limited
Publication Year: 2017
Type: Textbook
Item Weight: 13.3 Oz
Number of Pages: 232 Pages